Tag: Management

CRM Mythology: how to measure the value of customer relations

In the midst of the COVID pandemic, retail changed in a fortnight. Extra safety precautions, panic buying, fights over the last toilet paper rolls and understaffed stores – this is the new grocer reality! In these difficult times retailers are turning to AI solutions to support operational continuity.
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Guide to Business Success: how to Find, Win and Keep Clients

In the midst of the COVID pandemic, retail changed in a fortnight. Extra safety precautions, panic buying, fights over the last toilet paper rolls and understaffed stores – this is the new grocer reality! In these difficult times retailers are turning to AI solutions to support operational continuity.
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Confessions of a Store Manager: How I Increased My Store Sales with Retail Shelf Analytics

In my 20+ years in retail I learned one thing: retail loves precision! Retail managers are obsessed with key metrics: sales per square foot, average transaction value, year on year sales and many more to evaluate your store performance. However, there is a key problem with this approach - the tracking is done on the store level. Sure, you can compare performance with other stores. But it gives little insight on what needs to be changed to improve performance. 
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